ROLLUP PLATFORM
Partner economics · Target company / owner view

Contractor Economics — Stay Independent vs Join the Platform

Same company. Same owner. Two 36-month trajectories.

Showing the standard working-model partner ($5M / $400K).Enter a real partner profile
Starting point — day of joiningHVAC · Plumbing · Electrical — owner-dependent, under-managed, fundamentally good business
Revenue
$5M
EBITDA
$400K
Margin
8.0%
Starting EV @ 3x
$1.20M
Frozen baseline
$400K

Two paths from the same starting point

Owner annual economics, Year 0 → Year 3
Without platformIllustrative status quo
YearRevenueMarginEBITDAOwner / yrEV
Y0$5.00M8.0%$400K$400K$1.20M
Y1$5.25M8.0%$420K$420K$1.26M
Y2$5.51M8.0%$441K$441K$1.32M
Y3$5.79M8.0%$463K$463K$1.39M
With platformTarget · working assumption
YearRevenueMarginEBITDAOwner / yrJV / yrEV
Y0$5.00M8.0%$400K$400K$0$1.20M
Y1$6.25M14.0%$875K$638K$238K$8.75M
Y2$7.50M20.0%$1.5M$950K$550K$15.00M
Y3$7.50M20.0%$1.5M$950K$550K$15.00M

Platform path follows the same maturation curve as the portfolio model (8 quarters to mature economics). EBITDA is shown after the 8.0% platform charge — it is not deducted a second time.

Year 3 outcome

Platform multiple
Without platform
Illustrative
Revenue$5.79M
EBITDA$463K
Margin8.0%
Owner annual economics$463K
Total company EV @ 3x$1.39M
Owner exit proceeds100% of company EV
With platform
Target · not guaranteed
Revenue$7.50M
EBITDA$1.5M
Margin20.0%
Owner annual economics (baseline + 50% uplift)$950K
JV annual uplift participation$550K
Total company EV @ 10x$15.00M
Owner exit proceedsTBD — pending final Growth Equity waterfall

Annual owner economics and exit value are shown separately and never added together. Company EV is total enterprise value, not the owner's share — the legal treatment of incremental EV is To Be Finalized.

Where the difference comes from

Year 3 EBITDA, independent → platform
$463K
Independent EBITDA
$137K
Revenue growth
$900K
Margin expansion
$1.5M
Platform EBITDA
Drives revenue growth
  • Marketing & demand
  • Sales conversion / average ticket
  • Centralized call center & dispatch
Drives margin expansion
  • Field productivity
  • CRM / data
  • Accounting / financial discipline
  • Training / accountability
  • AI / automation
  • Reduced overhead

Split is arithmetic: revenue effect = extra revenue × independent margin; margin effect = platform revenue × margin gain. Levers are grouped qualitatively — no per-lever dollar attribution is assumed.

Owner value proposition

  • Keep and protect the value you brought in on Day 1
  • Participate 50% in EBITDA created above your frozen baseline
  • Gain centralized infrastructure without rebuilding it alone
  • Build a more institutional, less owner-dependent company
  • Preserve optionality — recap, sale, rollover, or continued ownership

No exit value is promised. Outcomes depend on execution and final legal terms.

Economics formula

Frozen baseline
= EBITDA at joining date
Incremental EBITDA
= Current EBITDA − Frozen baseline
JV distribution
= Incremental EBITDA × 50%
Contractor annual economics
= Frozen baseline + 50% of incremental

Contractor sensitivity

Changes flow through the whole dashboard
Entry revenue per company$5M
Entry EBITDA (frozen baseline)$400K
Independent revenue growth / yr5.0%
Independent EBITDA margin8.0%
Mature revenue per company$7.5M
Mature EBITDA margin20.0%
JV share of uplift (owner keeps the rest)50%
Independent exit multiple3x
Platform exit multiple (selected)10x

"Without platform" inputs are illustrative status-quo assumptions, not market data. Multiples are scenario assumptions, not guarantees.

Partner proposal letter

AI-powered · uses only the numbers above

Revenue and EBITDA come from the starting-point sliders above. Add the rest of the profile and priorities, and the AI explains what the two paths mean for this owner.

Owner priorities

The draft letter will appear here.